NFF Sign New Robust Contract with NIKE, Strategize For 2019

The Nigeria Football Federation and NIKE on Thursday met in Abuja to review 2018 activities and plan for the new year.

Top on the agenda was the activation of the new, robust contract signed by the two parties in Asaba, Delta State in November 2018, especially in the distribution of NIKE merchandise to ensure the products are available to consumers through several platforms across the country.

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Also discussed were the opening of more NIKE outlets in Nigeria to deepen the market, preparation of new designs scheduled to be launched in the summer of next year and the exploration of severally mutually beneficial strategies to take advantage of the enhanced contract.

NFF 2nd Vice President Shehu Dikko told thenff.com: “We had a very good meeting and we hope to learn from the successes of last season to build new strategies to deepen the relationship going forward, for the benefit of the NFF, NIKE, football fans and other stakeholders.

“The NFF is very happy with the relationship with NIKE and we are willing to help in every area that they want to activate the contract.”

Also at the meeting were NIKE's Tina Salminen and Indrek Heinmets, as well as NFF's Head of Marketing, Mr Alizor Chuks.

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Mr Sean Harris and Wouter van Olm also attending the meeting from NIKE's Netherland's headquarters via video call.

This article was most recently revised and updated 3 years ago

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