Premier League Clubs To Refund £177M To Fans And Corporate Clients

Premier League Clubs Refund £177M

Premier League clubs are faced with combined losses of up to £177million in season ticket and corporate hospitality sales due to the coronavirus crisis.

Analysis undertaken by Sportsmail reveals that the 20 top-flight clubs were projecting income of around £708m from match-day revenue this season, with almost a quarter of that set to be lost as a result of the shutdown.

All of the various plans being put in place to restart the season later this summer are based on Premier League matches being played behind closed doors, which will leave clubs liable to offer refunds to fans and corporate clients who are unable to attend.

Alternatively, clubs could seek to maintain their cash levels in the short term by offering a like-for-like discount on next season's tickets — assuming fans will be permitted to attend by then — but, either way, they are looking at taking a significant financial hit.

Of the 20 Premier League clubs, 17 have suspended the season ticket renewal process — Newcastle, Everton and Norwich are the exceptions, although they will offer payment holidays if requested.

The majority of clubs have already committed to offering refunds or future discounts to fans who cannot attend rescheduled matches, and the others will surely follow after reviewing their ticketing policies.

Refunding season-ticket holders either in cash or discounts will cost Premier League clubs a total of £101m based on this year's prices, and that figure rockets to £177m when corporate sales and other matchday income is taken into account.

Although they have other income streams to support them, the biggest clubs will be the worst affected by the loss of ticket revenue.

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The smaller clubs have far less to lose in terms of gate receipts and are far more reliant on broadcast income.

This article was most recently revised and updated 3 years ago

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